Forget the famous surf brands and the iconic surfy logos. The truth is that the wetsuit market leader is the Sheico Group. But why? The Sheico Group was founded by Pi-Goong Shiue on the 20th July 1965, in Taiwan. In less than four decades, the company took over the complex world of neoprene gear. Step […]
The highly competitive surf clothing market has a new player. Outerknown, Kelly Slater’s eco-friendly surf wear brand, is open for business. When Kelly Slater and Quiksilver parted ways, it was quite clear that the 11-time world surfing champion would create something from scratch. The rumours spread, but Outerknown was confirmed. Style, sustainability and travel. These […]
Makua Rothman has conquered the Quiksilver Ceremonial 2015, in Chile. The first stop on the Big Wave Tour 2015/2016 was not broadcasted live by the World Surf League (WSL). The Quiksilver Ceremonial at Punta de Lobos was surrounded by criticism from moment zero. In the absence of an official webcast, a group of local Chilean […]
It was a marathon of surfing. The Quiksilver Pro Gold Coast 2015 has reached the quarterfinals, not without major upsets: Gabriel Medina, Kelly Slater, John John Florence and Joel Parkinson are out of the game. There you go. The quarterfinalists have been decided, and the 2014 world surfing champion will have to sit on the […]
The Brazilian surfing Armada impressed with three heat victories over Australian riders, as the Quiksilver Pro Gold Coast 2015 enters Round 3 of competition, at Snapper Rocks. After 11 consecutive lay days, pro surfers returned to the Superbank. In one of the most exciting heats of the day, Kolohe Andino and Jeremy Flores fought for […]
Ricardo Christie is ready. New Zealand is ready. The surfer from Mahia prepares to raise the flag of his country, as the 2015 World Surf League kicks off on the Gold Coast. He is one of the new faces of the 2015 World Surf League. Ricardo Christie will be the first Kiwi to compete in […]
Kelly Slater failed to advance Round 1 of the Quiksilver Pro France 2014, at Hossegor. Gabriel Medina is through to Round 3. After watching Taj Burrow, Michel Bourez, Jeremy Flores, and Joel Parkinson claiming their early morning heats in the Southwest of France, Slater knew he had to build a winning pace to keep his […]
Outer Known is Kelly Slater’s new surf brand. The Floridian surfer/entrepreneur will be developing his surf wear and surf gear projects with the marketing power provided by Kering Group. Outer Known. The surf insignia created by Kelly Slater has been baptized, according to our friends at Stab Magazine. After leaving Quiksilver – the partnership lasted […]
The Quiksilver Ceremonial Punta de Lobos 2014, in Chile, is on yellow alert, as a 30-foot ocean swell heads towards South America. The newly-created ASP Big Wave World Tour (BWWT) has announced that the Chilean contest, as well as the Billabong Pico Alto, in Peru, are on yellow alert, with a large swell moving northeast […]
Kelly Slater will develop his own apparel brand with the support from Kering Group. After more than 23 years together, Kelly Slater and Quiksilver parted ways. The end of a long marriage will also mark a new stage in the Floridian’s business life. Slater has teamed up with the Kering Group, owner of Volcom, to […]